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Keynote #7 Creating New Value and Communication Strategies: Insights from the Marketers of the Year 2024 Winner & Juries
                                                                                Entering its 7th year, the "Marketers of the Year" award by Nikkei xTREND celebrates visionaries who have pioneered new markets or developed innovative business models. This year’s winner, to be announced in late September, will join a panel discussion with the juries.
They will explore the key factors behind their award-winning initiatives, including strategies for creating new value, effective communication with customers, and transforming these efforts into meaningful customer experiences. This session offers a deep dive into the secrets of successful marketing innovation.                                                                        
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                                                                  Akie IriyamaWaseda Business School (Graduate School of Business and Finance) professor   
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                                                                  Daisuke OtobeCoup Marketing Company Inc. CEO   
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                                                                  Koji KageOffice Kage Koji Corporation Creative Director/Marketer   
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                                                                  Tomonobu TominagaPreferred Networks, inc. SVP, Chief Marketing Officer   
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                                                                  Tetsuo KatsumataNikkei Business Publications, Inc. Editor-in-chief of Nikkei xTREND   
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                                                                  Yasunori TakahashiCulture Convenience Club Co., Ltd. President and CEO   

