PROGRAM

BM-6 How to Measure Influencer Marketing Success

In this session, we will show a lot of cases of utilizing influencers.
Base on the actual learning from results, there must be a lot of actions that every marketers can take right after the session.

• Moderator

  

  Xiqiao Liu

  SUNNY SIDE UP Inc.

  President

  

• 

  Mitsuru Gosha

  KDDI CORPORATION

  Group Leader / Media Planning Section / Communication Design Department 　

  

• 

  Manami Kawazu

  YOHO Brewing

  Brand Promotion Unit Director

  

• 

  Kanako Shinohara

  Ryohin Keikaku Co.,Ltd.

  Lead, Marketing div, Food merchandising/Board Member, DMI